Book Publications

Book Publications

ETCOR is a Book Publisher in Digital and Print duly registered in the National Book Development Board of the Philippines (NBDB) until February 28, 2026.

May 31, 2025

The Art and Science of Doing Research: Mastering the Craft, Embracing the Process (Book 2)

Dr. Michele Jaymalin-Dulay, Dr. Rachelle M. Santos, Dr. Shielilo R. Amihan, Dr. Meldred D. Lagon, Dr. Rosalina San Juan Andaya, Dr. Reynold A. Campo, Dr. Ramon E. Woo, Jr., and Dr. Roger S. Ambida

The Art and Science of Doing Research: Mastering the Craft, Embracing the Process (Book 2)

 

Overview of the Book

 

The Art and Science of Doing Research: Mastering the Craft, Embracing the Process (Book 2) is a collaborative work that offers a rich, multidimensional guide to research, blending systematic methodology with creative exploration. The book begins with an insightful overview by Dr. Michele Jaymalin Dulay, who frames research as both a scientific and artistic journey. She emphasizes that research is a purposeful and ethical pursuit grounded in critical thinking, creativity, and societal impact. This opening chapter sets the tone for the rest of the book, showcasing the dynamic interplay between logic, rigor, and imagination.

 

Dr. Rachelle M. Santos furthers this vision in Chapter 2 by championing creativity as a core element of research. Through innovative techniques like design sprints and curiosity labs, she illustrates how researchers can tap into divergent thinking and interdisciplinary inspiration. Her approach repositions research from a rigid task to a liberating process of exploration, encouraging environments that value experimentation and creative risk-taking.

 

Chapter 3, authored by Dr. Shielilo R. Amihan, anchors the reader in the rigorous science behind research. Amihan details methodological choices—from quantitative to mixed-methods—and underscores the importance of validity, ethical integrity, and robust data interpretation. His contributions provide a technical foundation for ensuring that research outputs are both reliable and meaningful.

 

The subsequent chapters deepen the reader’s practical competencies. Dr. Meldred D. Lagon outlines how to craft precise research questions and hypotheses through iterative thinking. Dr. Rosalina San Juan Andaya walks the reader through the design and execution of research studies, emphasizing planning, ethics, and adaptability. Dr. Reynold A. Campo then explains how to analyze and interpret data, with a focus on drawing insightful conclusions and communicating findings through compelling narratives and visualizations.

 

The book culminates in two final chapters that address the dissemination and future of research. Dr. Ramon E. Woo, Jr. provides actionable strategies for writing and presenting research effectively, ensuring that scholarly work resonates with varied audiences. Finally, Dr. Roger S. Ambida calls for a bold embrace of innovation, interdisciplinarity, and mentorship. His chapter encapsulates the book’s core message: research is not just an academic activity—it is a transformative, purpose-driven endeavor aimed at creating meaningful change.

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May 31, 2025

Oral Communication in Context

Jemica M. Colasito

Overview of Oral Communication in Context 

Welcome to your Oral Communication in Context Learning Packet!

This book will guide you to mastering the art of communication, whether you are gearing up for a class presentation, getting ready for a debate, or just looking to improve how you connect with people every day.

This is not just another assignment; it is an enrichment task meant to give you additional tools and confidence to express yourself clearly and effectively inside and outside the classroom.

Communication isn't just speaking - it's about connecting. In this packet, you'll take interactive lessons about how communication works in various settings, from casual chats with friends to more formal public speaking. You will learn different speech styles, adjust your message based on who you are talking to, and know how to deal with common communication barriers (those awkward moments when things just don't come out right).

This includes practical examples, fun activities, and real-life scenarios to make learning enjoyable and relatable. You’ll get to break down famous speeches, try out role-playing exercises with your classmates or family, and look closely at your communication habits. Whether you are texting a friend, sharing your thoughts in a group project, or speaking in front of the class, you’ll have the tools to communicate confidently and effectively.

By the end of this packet, you will see that it is more than just a function that makes things work - it is how you can make every relationship healthy, become an influencing force, and make long-lasting marks in your school, your community, or whatever place life may take you. These aren't skills only for school; they will benefit your future career, personal life, and any situation where expression matters.

So, have fun with it! Highlight the points that stand out, and jot down your thoughts. The more you practice, the better you'll get. Communication is like any other skill: the more you use it, the more natural it feels. 

Get ready to discover the power of your voice and enjoy every step of this learning journey!

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May 31, 2025

The Art of Loving a Dragon: Practical Strategies for Loving Difficult Partners, Family Members, and Friends

Mamerta Velasco-Carvajal, LPT, RN, Dr. Adrian Lawrence P. Carvajal, Dr. Marjorie Velasco, Trinidad Espinas-Romero LPT, MEM, Dr. Irish V. De Rama, JD, Dr Lovelle D. Sison, Dr. Amormia Rudita P. Caranto, and Dr. Jose M. Rapsing

The Art of Loving a Dragon: Practical Strategies for Loving Difficult Partners, Family Members, and Friends

 

Why This Book Was Written and Why It Matters Now

Some people are easy to love. They are calm, thoughtful, and kind. Others—well, they’re like dragons: unpredictable, intense, and fiery. And yet, they’re ours. A parent, a partner, a friend, a sibling. Someone we cannot—and often don’t want to—walk away from.

But loving a difficult person comes at a cost. It drains energy, tests your emotional boundaries, and challenges your mental health. It forces you to confront not just who they are—but who you become in response to them.

This book was born out of that tension. It is not a manual for “fixing” others, nor is it a simplistic guide to walking away. It is a compassionate, realistic, and empowering journey for those who choose to stay—and for those who must eventually let go. Drawing from psychology, neuroscience, spiritual wisdom, and the lived stories of both everyday individuals and remarkable changemakers—from Magsaysay awardees to global thought leaders—The Art of Loving a Dragon will help you:

  • Recognize patterns that drain you
  • Communicate with clarity and calm
  • Set boundaries without guilt
  • Build inner peace and self-compassion
  • Discern when to hold on—and when to let go

This is not just a book about them. It’s a book about you—your peace, your growth, your power. Because loving others begins with remembering how to love yourself.

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May 31, 2025

The Research-Engaged School: Cultivating a Vibrant Research Culture for Policy, Practice and Pedagogy

Dr. Adrian Lawrence P. Carvajal, Dr. Maricel Tria Cabiling-Ramos, Dr. Allan A. Calderon, Dr. Robert Y. Mutia, Dr. Jeffren Roxas Dioquino, and Dr. Madonna S. Molines-Siniguian

“Education is not the filling of a pail, but the lighting of a fire.” — William Butler Yeats

What if every classroom became a place of discovery—not just for students, but for teachers too? What if schools stopped being factories of knowledge delivery and started functioning as laboratories of insight, inquiry, and growth?

This book is born from a bold idea: that schools can become research-rich ecosystems, where curiosity fuels policy, where evidence drives innovation, and where every teacher becomes a knowledge creator, not just a knowledge consumer.

In a world of rapid change—pandemics, AI, climate shifts, global conflicts—education systems can no longer afford to rely on yesterday’s answers for tomorrow’s problems. What we need are schools that can think, reflect, test, and evolve. Schools that don’t just respond to change but lead it.

You’re holding a blueprint for how to make that happen.

Whether you're a school leader, teacher, policymaker, or trainer, this book equips you to:

  • Build a vibrant research culture in your school
  • Use data ethically and effectively
  • Bridge the gap between policy and practice
  • Empower teachers and students to become agents of inquiry
  • Sustain innovation through systems, leadership, and community

We’ll journey through ideas, models, and inspiring real-world stories—from local heroes in the Philippines to global award-winners who’ve reshaped how we think about learning.

This is more than a professional guide. It’s a strategy for transforming education from the inside out.

So ask yourself one simple question:

What kind of future are we creating in our schools?

And then:

How might we build it—one question, one teacher, one insight at a time?

Welcome to a movement where research isn't a report—it’s a way of life.

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May 31, 2025

Embracing the Culture of Research with Dr. Richard D. Sanchez: Research from the Lens of the Founder

Dr. Richard D. Sanchez

Order the book here: https://tinyurl.com/OrderSanchezBook

 

"Embracing the Culture of Research with Dr. Richard D. Sanchez: Research from the Lens of the Founder" is my comprehensive guide that explores the philosophy, challenges, and practical applications of research through my own lens as the founder of ETCOR Educational Research Center Inc. This book is designed as an essential resource for students, educators, and professionals across various fields who want to develop a research-oriented mindset and overcome the common fears that often come with conducting research. I introduce the foundational principles of research, highlighting the importance of producing, presenting, publishing, and utilizing research as tools for both academic and professional success.

 

Throughout the book, I address the apprehensions that students and professionals often have toward research. I advocate for a shift in perspective - from viewing research with fear to embracing it as a crucial instrument for informed decision-making and societal progress. I offer practical strategies for identifying research problems, structuring studies, conducting literature reviews, and analyzing data using both qualitative and quantitative methods.

 

One of the key concepts I introduce is the "T.I.O.C. Format" (Trends, Issues, Objectives, and Contribution), a structured approach to research writing that can make the process clearer and more manageable. I also dive into important topics such as ethical considerations, data collection techniques, and the role of research in shaping policy and driving educational reforms. This book serves as a roadmap for integrating research into daily life, advocating for its inclusion across academic and professional domains. Ultimately, I aim to inspire the next generation of researchers to engage in knowledge creation with integrity, excellence, and a commitment to the greater good.

 

One with you in embracing the culture of research, 

 

Dr. Richard D. Sanchez

Founder and Head Research Consultant

ETCOR Educational Research Center, Inc. 

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Dec 28, 2024

Mastering Research: From Novice to Expert in the World of Research

Dr. Allan A. Calderon, Dr. Ria Santos Fajilago and Dr. Henry B. Prudente; Edited by Dr. Richard D. Sanchez and Dr. Adrian Lawrence P. Carvajal

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Dec 28, 2024

The 9 Dysfunctions of Leadership: Navigating Turbulent Waters, Building Stronger Teams

Prof. Realin C. Aranza, Dr. Michael Bryan G. De Castro and Assoc. Prof. Bernadette M. Panibio; Edited by Dr. Adrian Lawrence P. Carvajal and Dr. Richard D. Sanchez

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Dec 28, 2024

The True Leadership Edge: Unlocking the Seven Qualities that Drive Exceptional Results and Inspire Greatness (Book 2)

Dr. Allan A. Calderon, Dr. Ria Santos Fajilago and Dr. Henry B. Prudente; Edited by Dr. Adrian Lawrence P. Carvajal and Dr. Richard D. Sanchez

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Dec 28, 2024

Love in the Everyday: Ways of Turning Ordinary Moments into Extraordinary Connections

Mamerta V. Carvajal, LPT, RN, Dr. Adrian Lawrence P. Carvajal, Dr. Michele Jaymalin Dulay, Dr. Maricel Cabiling-Ramos, Dr. Raul G. Moldez, Dr. Raymund R. Molano, Dr. Marilyn M. Obod and Dr. Maria Victoria V. Tiquis; Edited by Dr. Richard D. Sanchez

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Dec 28, 2024

Positive Risking: Embracing Failure and Living a Life Without Regret

Dr. Adrian Lawrence P. Carvajal, Dr. Michele Jaymalin Dulay, Dr. Roneil P. Edu, Karen Krista Escobar-Cajilis, RMT, MSMT, Dr. Edilhynie M. Jambangan, and Dr. Jollie N. Alson; Edited by Dr. Richard D. Sanchez

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Dec 28, 2024

Always Forward: The Story of Perseverance

Felix Niño T. Asuncion

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Jun 12, 2024

A Numbers Game: Quantitative Research at the Center of Policy Making

Dr. Neilson D. Bation, Dr. Mayra Christina M. Ambrocio, Dr. Shielilo R. Amihan, Glen B. Millar, MAEd, Prof. Maria Victoria V. Tiquis, Dr. Jahfet N. Nabayra, Dr. Imelda M. Flores, Dr. Edessa G. Flordeliz, Karen Krista E. Cajilis, RMT, MSMT

ETCOR Educational Research Center Inc.

"A Numbers Game: Quantitative Research at the Center of Policy Making" presents a thorough exploration of the critical role that quantitative research plays in shaping effective policy decisions. The first chapter sets the stage by highlighting the significance of quantitative data in informing policy-making processes, emphasizing its capacity to provide empirical evidence and objective insights that are crucial for making informed decisions. Succeeding this introduction, the book explores the fundamental elements of designing a quantitative study in chapter two. It discusses the importance of establishing clear motivations, justifications, and research inquiries, underscoring their centrality in driving the research process forward and ensuring its relevance and impact.

Moving forward, the third chapter focuses on strengthening quantitative inquiries through a comprehensive review of related literature and studies. It emphasizes the value of building upon existing knowledge and identifying gaps in the literature to refine research methodologies and enhance the validity and relevance of research findings. In the fourth chapter, the book provides practical insights by sharing a completed quantitative study, illustrating how researchers can learn from others' experiences and insights as a starting point for their investigations.

The fifth chapter offers an in-depth analysis of various research designs commonly used in quantitative studies, discussing their respective strengths, limitations, and applications. By guiding the selection of the most appropriate research design for specific research objectives, this chapter equips researchers with the knowledge to design studies that yield strong and meaningful findings. Subsequently, the sixth chapter delves into the methodologies and techniques involved in collecting quantitative data, emphasizing the importance of precision, reliability, and ethical considerations in data collection processes.

In the seventh chapter, the book introduces SPSS as a powerful tool for analyzing quantitative data, providing step-by-step instructions on conducting basic and advanced statistical analyses. By familiarizing readers with SPSS functionalities and interpreting statistical output, this chapter empowers researchers to derive meaningful insights from their data. The eighth chapter focuses on synthesizing findings and drawing conclusions from quantitative inquiries, guiding readers in critically evaluating the significance and implications of their findings.

In the ninth chapter, the main focus is on how to translate research findings into practical recommendations for policy-making through a quantitative approach. The chapter discusses various techniques that can be used to formulate recommendations that are clear, relevant, and feasible based on research evidence. By following these strategies, researchers can have a more significant influence on policy decisions and drive positive change.

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